Progress You Can Watch
From new products and safety innovations to stories highlighting our mission in action, explore how Aging In The Comfort Of Home® continues to grow with purpose and care across every home we serve.
Company News
At Aging In The Comfort Of Home®, every update reflects our promise to help families age with dignity, safety, and connection. This page is where we share the moments that shape our journey: new programs, service milestones, community partnerships, and the progress we're making together.
AITCOH Launches Free Estimate Tool for Families Nationwide
Families can now request personalized home safety estimates online, quickly and without pressure.
AITCOH Names First Regional Director to Lead Expansion Effort
A new leadership role will guide dealership growth across key territories with mission-driven focus.
AITCOH Unveils Updated Dealership Packet and Messaging
The revised packet features Lovemarks language, emotional storytelling, and clear business guidance.
AITCOH Enhances Brand Visuals with Custom Style Assets
New lifestyle imagery and icon sets now support consistent, human-centered brand presentation.
Industry News
The world of aging-in-place is evolving, and staying informed means staying empowered. From policy updates to product breakthroughs, our goal is simple: help families, caregivers, and partners stay ahead of the curve, with compassion.